She Calls Her Shots Podcast

Ep. 065: How to approach FB & IG Ads with Cheyenne Skye

July 12, 2022

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"Listening to Krista invite us all in to join her in growing together, dreaming bigger together, and face our fears and breaking through together has me doing a major happy dance over here. This is just the kind of enthusiasm, encouragement, and real talk about real challenges and hopeful inspiration I think anyone who wants to create a meaningful and exciting life and career needs. Thank you for creating this! ❤️" - Dara P.


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Have you ever felt overwhelmed thinking you should be running ads for your business?! One of the most frequent questions I see for new business owners is wondering WHEN is the right time to start running ads for your business??

In today’s episode we’re chatting with Cheyenne Skye (of Cheyenne + Co. Media) – a boutique paid ads agency that helps brands scale through innovative advertising campaigns. Inside today’s episode we’re getting clear one WHEN is the best time to start thinking about ads, how you can implement a budget-friendly approach and we’re also diving into the differences between Facebook & IG when it comes to running ads.

Whether you’re just starting out and exploring the idea of ads, or if you’ve run some ads and not seen the return you were expecting — you’ll want to listen in to this episode!

Links from the episode:
Jen Sincero’s book – You Are a Badass At Making Money
Chris Harder’s Podcast
Denise Duffield Thomas money mindset books

Connect with Cheyenne:
Visit her website
Connect with her on Facebook

I’d love to connect with you!


Join me for my exclusive FREE video workshop — Planning For Profit!

The training for small business owners & creative entrepreneurs that are ready to create a thriving, profit-focused business! 🥳

Inside the workshop we’ll be covering:

Mindset Strategies

  • Overcoming limiting beliefs & understanding how they’re holding us back from earning more money
  • Overcoming our perfectionism & people pleasing tendencies
  • Identifying your values and creating alignment with your goals
  • Powerful thinking & visualization strategies to put you in the mindset of a profitable business owner

Financial Strategies

  • Defining your money story & getting clear on any money blocks
  • Understanding your numbers (what you need to go full-time/take your business to the next level)
  • The profit first method and how to start implementing it in your business
  • Successful money habits

Business Strategies

  • Ditching the busy work
  • Powerful content creation
  • Marketing & selling strategies
  • Creating an irresistible brand
  • Streamlining your systems

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