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She Calls Her Shots Podcast

Ep. 094: Crafting a launch that fits your life & business w/ Meg Burrage

December 20, 2022

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Thanks for listening into today’s episode! I’m excited to dive into this interview today because, if you’ve bene around for a minute, you’ll know that I am SUPER passionate about building a business that fits around your LIFE (and not the other way around).

In this episode, we’re chatting with Meg Burrage (and Emerald Kajabi Partner) and she’s walking you through her 8 core pillars for how to launch in a way that aligns with the current season that you are in. These 8 questions will hep you narrow down what type of launch (and what type of program) would be the best fit given your current goals and vision!

Whether you’ve already created a new program and are leading up to a launch, OR maybe you recently launched a new program and are looking for some ways to tweak it moving forward — this episode is for you!

Here are some highlights from our conversation:

5:23: An introduction to the 5 core pillars to launching around your lifestyle
6:35: Pillar #1 – Gaining clarity
8:30: How to earn money doing things you already know (right now)
9:45: Pillar #2 – Identifying your timeline
13:00: Pillar #3 – Identifying your financial plan
13:55: Tips for launching on a shoestring budget
15:30: Tips for your first launch
19:00: Pillar #4 – Your energy & stability levels
23:25: Pillar #5 – Knowing your audience’s experience levels
26:18: If you’re thinking of launching a membership…
28:44: Pillar #6 – Choosing the support structure
31:20: Pillar #7 – Your appetite for being in the spotlight
34:10: The importance of building trust and an engaged audience
35:00: Identifying your perfectionist habits
36:40: Meg’s preferred method for launching

Meg’s book recommendation: Building a Storybrand by Donald Miller
Also, be sure to connect with Meg on Instagram & check out her website

I’d love to connect with you!


Join me for my exclusive FREE video workshop — Planning For Profit!

The training for small business owners & creative entrepreneurs that are ready to create a thriving, profit-focused business! 🥳

Inside the workshop we’ll be covering:

Mindset Strategies

  • Overcoming limiting beliefs & understanding how they’re holding us back from earning more money
  • Overcoming our perfectionism & people pleasing tendencies
  • Identifying your values and creating alignment with your goals
  • Powerful thinking & visualization strategies to put you in the mindset of a profitable business owner

Financial Strategies

  • Defining your money story & getting clear on any money blocks
  • Understanding your numbers (what you need to go full-time/take your business to the next level)
  • The profit first method and how to start implementing it in your business
  • Successful money habits

Business Strategies

  • Ditching the busy work
  • Powerful content creation
  • Marketing & selling strategies
  • Creating an irresistible brand
  • Streamlining your systems

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